A NEW FACE — Owner George Wild shows off the new front of his business. Wild Men's Store at 311 S. State St. The solid red oak exterior "took a year to plan and months to finish, but I definitely got my monty's [sic] worth," says Wild, explaining that each piece of wood had to be custom cut to fit the design. Although Wild would not release the cost of the sprucing up job, "the door alone cost $2,000, so you take it from there," he says. Local tradesmen, who Wild said "are kind of shy about the publicity" did the work.